Jorja Smith – All Of This

2 months ago

Jorja Smith returns with the shimmering "All of This."

Jorja Smith, while cultivating her own brand of r'n'b, is somehow still unpredictable in her releases. She's dabbled in a range of sounds, all with an effortless success-- from the more soulful and classic-sounding "Teenage Fantasy" to the groovy "Bussdown" to the afrobeats-inspired "Be Honest." Today's new release finds her confidently steering us into what may be a little-known genre called 'Ampiano.' Described as "a style of house music that emerged from South Africa in 2012," that late-night influence is definitely present on "All of This."

The single is interesting in that, over the course of the five-minute-plus record (that in itself unique), the beat and the vocals essentially take turns at being the listener's focal point. Production-- and thus the direction-- for this electronic-bent sound comes from DJ Guilty Beatz, whom Jorja met at a writing camp she attended in Jamaica.

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